So, I bought a new iphone 4. Was totally excited about it. I have been wanting this phone since May, well before it launched to the public. Now that I have it, I can say that the usability is just OK. The convenience of having everything available to you is fabulous, but the phone itself is a piece of junk. It drops calls, loses signal, and is one massive headache.
So today, I called apple's tech support. I was on hold for 1 hour and 20 minutes (yes I had it on speakerphone and did other things as I was on hold). I eventually got fed up and hung up.
My daughter observed this. Her response? (And this is pretty much verbatim):
"Oh my God Mom! Why would you even let them treat you like that? If they don't get that they are lucky to have you as a customer then you should return their stupid phone, get a better phone and tell everyone not to buy anything from apple ever again. If they can't even answer a phone call, nobody should give them any business".
My daughter is 9 years old and she gets business and perceived value better than any MBA.
The world is changing, customers are changing, and they are becoming increasingly demanding. Yes even as young as 9 years old.